About

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YOKE

Building a better future for athletes

Empower athletes to
boost your brand

We started YOKE in 2019 as football players at the University of Notre Dame. Our mission is to empower college athletes to monetize and build their brand. We’re building cutting-edge technology to revolutionize the name, image, and likeness space and simplify athlete-brand partnerships.

Our TEAM

Mick Assaf

CEO

Bailey O’Sullivan

Co-Founder

Richard Zheng

CTO

Nic Weishar

Co-Founder

Hank Assaf

Head of Growth

Making it

happen

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YOKE in the press

Making it

happen

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YOKE in the press

BYU’s Tyler Allgeier is navigating name, image, and likeness with YOKE

Nov. 26, 2021

Kentucky’s Will Levis teams up with NFL Sunday Ticket for NIL deal

Oct. 20, 2021

Co-Founder Nic Weishar talks YOKE

Sep. 26, 2021

Partner

with

YOKE

Partner

with

YOKE

Our goal is simple: To help brands reach today’s Gen-Z audience through the largest network of college athlete affiliates. You tell us your goals and we’ll figure out

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